New Beetle 5 Cities Road Show 新甲壳虫五城市巡展

新甲壳虫通过在各大一线城市的落地巡展从而引起发酵，吸引新甲壳虫的目标客户，带起“甲壳虫潮流”
从而开展“品鉴经典”体验活动让来宾亲自感受和体会到甲壳虫是经典中的经典

Landscamper is a travel brand that provides a brand-new wilderness accommodation experience. Its visualidentification system centers around the core concept of “living in thelandscape”. The adoption of a large-scalelandscape from the destination as thebackground, combined with the simple and smooth information transmission,allowsusers to generate a desire for travel to a distant place, and a yearning for “living in thelandscape” when seeing the design.

Among them, the major part of the logo design originates from the primitive living mode ofhuman beings: the horizon, which is raised up by an invisible support to form a spacesheltering wind and rain. What it accommodates is an awe of nature a